Tips | Business

Networking, Why is it Necessary?

Image of a flag that showcases a brand

Networking, why is it necessary?

Networking is one of the most effective—and easy—strategies you can use to promote your brand, build brand loyalty, increase product exposure, create a social network for future product and service launches, and develop trust within your community. When done right, networking will help you create a loyal customer base.

ThreadLink’s smart products are instant and effortless 

If you’ve ever been to a networking event, you know the hassle of obtaining many business cards. Then when you finally have a moment to spare, you spend precious time linking with like-minded professionals. For clients, handing them a business card is no longer efficient either. In fact, as many as 88% of people throw away business cards within a week of receiving them! Between work, school, appointments, and family obligations, manually connecting can take the backseat with their priorities. 

Networking is so more than sales. It's about developing a solid foundation and building relationships.

Networking is not just about selling. It's about building relationships that will last throughout your career and beyond. The most successful people understand how to create robust networks that open doors for them. They also know how to keep their connections active by staying in touch regularly with their contacts through phone calls, email, letters, or social media sites like Facebook, Linkedin, Instagram, and Twitter, to name a few.

Linking people together.  

Networking is an essential element of any successful business plan, and it's also a critical aspect of many industries. From real estate agents to doctors and lawyers, networking is fundamental to many professionals' careers.

Networking can be defined simply as the act of building relationships with other people through the exchange of information. It's not just about making connections with people who work in your industry; it should also be about meeting people who share common interests or goals (or both). If you're looking for new clients or customers for your business, consider joining a local chamber of commerce or trade association. These groups often host events where members can get together for socializing and business discussions. Many offer member directories online, so you can search by category or location to find potential contacts within your area.


Audience Listening to unknown speaker on stage

A grassroots approach to brand exposure.

We all know that we should be networking, but the problem is that it can be tough to get started and make it a habit. A digital approach is an excellent resource, such as Social media and a Google my business profile. Another resource to explore would be adding ThreadLink products to your strategy to help enhance face-to-face networking. They create a unique experience to help you stand out and connect with others.

Having a digital presence is a necessity. It's a great way to build credibility and reputation. It helps people get to know you and know that you exist before they meet you. This is particularly helpful when starting a business because it allows you to be seen by more people than just those who are physically in front of you. Creating a Google business profile is a great tool to help your company stand out and set a digital foundation. It allows you to highlight essential info and show what makes your business unique. It also lets you take charge of your business's appearance on Google Search and Maps, which is crucial for any company.

Your social media pages are also a valued tool to make communicating with customers and potential clients easy, allowing them to see what makes your business unique and access the inner workings. This will help them to make an informed decision about whether or not they want to do business with you. Social media sites help tell your story by allowing your audience to follow you on your journey from start-up through growth and expansion. They also help others connect by commenting on posts or sharing links, prompting brand exposure.

A solid social network is an easy way to communicate with your customers, which can be a great way to build credibility and a strong foundation for face-to-face marketing. Social media is also great for uncovering ideas, businesses, and brands. They are a great place to connect indirectly because of the ability to reach out to different communities that may not be in your immediate area.

With a digital foundation in place, the next step would be connecting your new face-to-face network to interact and stay in touch. The ThreadLink products bridge this gap from in-person interaction to digital interaction. You can use ThreadLink to build brand awareness, capture customer reviews, and increase your online presence. We'll customize your ThreadLink profile to meet your unique needs. No app is needed, and several options are available, from cards and signs to event accessories. Our team works with you to find the best solution for your needs.

When you are building a business or growing your brand name, networking is an important strategy to help you reach your goals and meet new people that can help you along the way.

When you're building a business or growing your brand name, networking is an excellent strategy for getting your name out there and connecting with other professionals in your industry. It's also great to support your brand, promote it, find new opportunities, and create a social network for future product and service launches. There are several ways to start networking now to build up for the future:

-Connecting with people through social media

-Joining clubs or organizations that reflect your business goals

-Attending events related to your industry or personal interests

To sum things up

As human beings, we are social creatures who thrive on interaction with others. We communicate verbally and non-verbally with each other daily, and these interactions help us build relationships that can benefit our personal and professional lives. Networking is a great way to engage in this type of communication by interacting with people who share similar interests or goals with you and those who may want to help support your business's growth. To learn more, or if you need help getting things started, we would love an opportunity to speak with you!